This course covers three functional area of business: operations management, marketing management, and general management. The course is taught using the case method with a heavy emphasis on decision-making. Students are encouraged to arrive at a course of action/decision in each case consistent with their analysis of the facts presented in each situation. PREREQ: COMM 1006. (cst 3) cr 3. Students may not retain credit for both COMM 1007 and COMM 1005.
